About Company
Noon.com is the Middle East’s leading online shopping destination, co-founded by Mohamed Alabbar. Launched in 2017, Noon has rapidly transformed the e-commerce landscape across the UAE, Saudi Arabia, and Egypt, offering millions of products across categories like electronics, fashion, home, beauty, and groceries. Our mission is to build a world-class e-commerce ecosystem designed to serve and empower the region’s people, driven by innovation, customer-centricity, and a deep understanding of local market needs. We are a dynamic, fast-paced, and diverse team committed to growth and excellence, providing an exciting environment where talent can thrive and make a significant impact.
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Job Description
We are seeking a highly motivated and experienced SEO Specialist with a strong background in e-commerce to join our growing Digital Marketing team in Dubai. As an SEO Specialist at Noon.com, you will play a crucial role in driving organic traffic, improving search engine rankings, and enhancing the overall online visibility of our vast product catalog. You will be responsible for developing and implementing effective SEO strategies tailored for a large-scale e-commerce platform, ensuring our products and content are discoverable by millions of potential customers across the Middle East. This role requires a blend of technical expertise, analytical skills, and a creative approach to content and link-building. If you are passionate about SEO, thrive in a fast-paced e-commerce environment, and are eager to contribute to the success of a regional giant, we encourage you to apply and become part of our journey to redefine online shopping.
Key Responsibilities
- Develop, implement, and manage comprehensive SEO strategies for Noon.com, focusing on organic growth within a highly competitive e-commerce landscape.
- Conduct thorough keyword research to identify high-volume, relevant terms and trends for product categories and content, optimizing for purchase intent.
- Perform detailed technical SEO audits (site speed, crawlability, indexability, sitemaps, structured data) and work closely with development teams to implement recommendations.
- Optimize on-page elements including product descriptions, meta tags, headings, internal linking, and image alt text to improve search visibility and user experience.
- Develop and execute successful off-page SEO strategies, including link building, digital PR, and partnerships to improve domain authority.
- Monitor, analyze, and report on SEO performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, and other platforms.
- Stay up-to-date with the latest SEO trends, algorithm changes, and best practices, especially concerning e-commerce and mobile search.
- Collaborate with content, marketing, merchandising, and product teams to ensure SEO best practices are integrated into all aspects of the business.
- Identify and troubleshoot SEO issues, propose solutions, and track the impact of implemented changes.
- Conduct competitor analysis to identify opportunities and gaps in our SEO strategy.
Required Skills
- Minimum 3 years of proven SEO experience, specifically within an e-commerce environment.
- Demonstrable expertise in keyword research, technical SEO, on-page optimization, and off-page strategies.
- Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, Screaming Frog.
- Strong understanding of HTML, CSS, and JavaScript as they relate to SEO.
- Experience with e-commerce platforms and their SEO implications.
- Analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions.
- Excellent communication and interpersonal skills to collaborate with cross-functional teams.
- Ability to work independently and manage multiple projects in a fast-paced environment.
- Fluency in English (written and spoken).
Preferred Qualifications
- Bachelor's degree in Marketing, Computer Science, or a related field.
- Experience with international SEO and localization strategies.
- Knowledge of A/B testing and conversion rate optimization (CRO) principles.
- Experience with content management systems (CMS) and product information management (PIM) systems.
- Familiarity with the MENA e-commerce market and consumer behavior.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health insurance package.
- Generous annual leave and public holidays.
- Opportunities for professional growth and development.
- A dynamic and multicultural work environment.
- Access to a wide range of Noon.com products and services.
- Visa sponsorship and relocation assistance for eligible candidates.
How to Apply
Interested candidates are encouraged to apply by clicking the link below. Please search for the ‘SEO Specialist with E-commerce Experience’ role on our careers page and submit your detailed resume and cover letter, highlighting your relevant experience and achievements in e-commerce SEO. We look forward to reviewing your application!
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