About Company
Cheil Worldwide is a leading marketing solutions company established in 1973 with headquarters in Seoul, South Korea. As a wholly-owned subsidiary of Samsung Group, Cheil has evolved into a global force, offering comprehensive advertising, public relations, digital marketing, and event management services. With a robust network spanning over 53 countries and operating in major cities worldwide, we deliver innovative and impactful campaigns for some of the world’s most recognizable brands, from consumer electronics to fashion, automotive, and financial services. Our mission is to create ‘ideas that move,’ connecting brands with consumers through unparalleled creativity, cutting-edge technology, and strategic insight. We pride ourselves on fostering a dynamic, diverse, and collaborative environment where talent can thrive, and groundbreaking work is consistently produced. Join us to be part of a team that shapes the future of marketing, constantly pushing the boundaries of what’s possible in the digital age.
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Job Description
We are seeking a highly motivated and results-driven Digital Marketing Specialist with a strong focus on Google Ads to join our innovative team in Seoul. This is a pivotal role for an individual passionate about leveraging digital channels to drive measurable business outcomes for our diverse portfolio of clients. The ideal candidate will be instrumental in developing, executing, and optimizing comprehensive digital advertising strategies, primarily through the Google Ads platform. You will manage complex campaigns, conduct in-depth keyword research, create compelling ad copy, and meticulously analyze performance data to ensure maximum ROI. Beyond technical expertise, we are looking for a strategic thinker who can translate client objectives into actionable digital marketing plans. You will work closely with account managers, creative teams, and other specialists to integrate digital efforts into broader marketing strategies, contributing to a holistic marketing approach. This role offers an exciting opportunity to work on high-profile accounts, continuously learn from industry leaders, and contribute significantly to our clients’ success and our agency’s growth. We foster an environment of creativity, collaboration, and continuous improvement, encouraging our team members to push boundaries and explore new frontiers in digital marketing. If you are a certified Google Ads expert with a flair for performance marketing, a proven track record of driving conversions, and a desire to make a tangible impact within a world-class agency, we encourage you to apply.
Key Responsibilities
- Develop, implement, and manage comprehensive Google Ads campaigns (Search, Display, Shopping, Video, App) across multiple client accounts.
- Conduct thorough keyword research, competitive analysis, and audience segmentation to identify target opportunities.
- Write engaging and persuasive ad copy that aligns with brand voice and drives conversion.
- Monitor, analyze, and optimize campaign performance daily, making data-driven adjustments to bids, budgets, and targeting.
- Generate detailed performance reports, interpret key metrics, and present actionable insights to internal teams and clients.
- Stay up-to-date with the latest Google Ads features, industry trends, and best practices in digital marketing.
- Collaborate with creative teams to develop compelling ad creatives and landing page experiences.
- Work with account managers to understand client goals and translate them into effective digital marketing strategies.
- Manage campaign budgets effectively to achieve client KPIs and maximize return on ad spend (ROAS).
Required Skills
- Google Ads Certification (Search, Display, Video, Shopping)
- Proven experience managing and optimizing large-scale Google Ads campaigns.
- Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
- Proficiency in Google Analytics and other web analytics tools.
- Excellent written and verbal communication skills in English and Korean.
- Demonstrated understanding of conversion rate optimization (CRO) principles.
- Ability to work independently and collaboratively in a fast-paced agency environment.
- Strong attention to detail and organizational skills.
Preferred Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Additional certifications (e.g., Google Analytics Certification, Bing Ads, Meta Blueprint).
- Experience with A/B testing platforms and methodologies.
- Familiarity with marketing automation tools.
- Experience in an advertising or digital marketing agency setting.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health and wellness benefits.
- Opportunities for professional development and continuous learning.
- Vibrant and collaborative work environment.
- Employee recognition programs.
- Access to cutting-edge marketing technologies and platforms.
- Company-sponsored team-building activities and events.
- Generous paid time off and holidays.
How to Apply
Interested candidates are invited to apply by clicking on the application link below. Please ensure your resume and cover letter clearly highlight your Google Ads expertise and relevant digital marketing experience. We look forward to reviewing your application.
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