About Company
RAK Properties PJSC, a publicly listed company on the Abu Dhabi Securities Exchange, is a leading real estate developer in the UAE. Established in 2005 with a vision to support the growth and economic diversification of Ras Al Khaimah, we specialize in creating integrated residential communities, luxury hotels, and commercial developments. Our portfolio includes iconic projects that enhance the lifestyle and investment appeal of the emirate, contributing significantly to its reputation as a prime destination for living, working, and leisure. We are committed to innovation, quality, and sustainable development, shaping the urban landscape of Ras Al Khaimah and beyond.
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Job Description
RAK Properties is seeking a dynamic and highly motivated Communications Specialist to join our marketing and communications team. Based in the vibrant city of Ras Al Khaimah, this role is crucial in amplifying our brand message, engaging with key stakeholders, and showcasing the unique value of our diverse property portfolio. As a Communications Specialist, you will be instrumental in crafting compelling narratives that resonate with our target audiences, from potential homeowners and investors to media outlets and the broader community. You will be responsible for developing and implementing communication strategies across various platforms, ensuring consistency in brand voice and messaging, and enhancing our public image.
This position offers an exciting opportunity to work at the heart of Ras Al Khaimah’s burgeoning real estate sector, contributing to projects that are defining the future of the emirate. You will collaborate closely with internal departments, including marketing, sales, and project development, to understand key initiatives and translate them into effective communication campaigns. From writing press releases and managing social media content to organizing events and supporting crisis communication efforts, your expertise will be vital in maintaining RAK Properties’ strong market presence and reputation for excellence. We are looking for a proactive individual with a keen eye for detail, exceptional writing skills, and a strategic mindset to help us tell our story effectively and drive engagement in a competitive landscape. Join us and play a pivotal role in shaping the narrative of one of the UAE’s most visionary developers.
Key Responsibilities
- Develop and implement comprehensive communication strategies aligned with company objectives and brand guidelines.
- Draft, edit, and distribute engaging content, including press releases, news articles, website copy, social media posts, newsletters, and marketing collateral.
- Manage media relations, including building relationships with journalists, responding to media inquiries, and coordinating interviews.
- Monitor media coverage and industry trends, providing insights and recommendations for communication improvements.
- Support the planning and execution of corporate events, product launches, and community engagement initiatives.
- Collaborate with the marketing team to ensure integrated campaigns across all communication channels.
- Assist in crisis communication planning and execution, ensuring timely and effective responses.
- Maintain and update the company's digital communication platforms, ensuring content is fresh, accurate, and relevant.
- Analyze communication campaign performance and provide reports with actionable insights.
- Ensure all external and internal communications uphold the company's brand integrity and values.
Required Skills
- Bachelor's degree in Communications, Public Relations, Marketing, Journalism, or a related field.
- Minimum of 3-5 years of proven experience in a communications or PR role, preferably within real estate, hospitality, or a related industry.
- Exceptional written and verbal communication skills in English (Arabic is a significant advantage).
- Strong understanding of media relations and experience working with local and regional media.
- Proficiency in creating compelling content for various platforms (digital, print, social media).
- Demonstrated ability to manage multiple projects simultaneously and meet deadlines.
- Excellent interpersonal skills and ability to collaborate effectively with cross-functional teams.
- Proficiency with social media management tools and content management systems.
Preferred Qualifications
- Master's degree in a relevant field.
- Experience working in the UAE market, specifically Ras Al Khaimah.
- Fluency in Arabic (spoken and written).
- Familiarity with SEO best practices and digital marketing principles.
- Experience with graphic design software (e.g., Adobe Creative Suite) for basic content creation.
Perks & Benefits
- Competitive tax-free salary package.
- Comprehensive health insurance for you and your family.
- Annual flight ticket allowance.
- Generous paid annual leave.
- Professional development and training opportunities.
- Dynamic and supportive work environment.
- Opportunity to work on landmark projects in Ras Al Khaimah.
How to Apply
Interested candidates are invited to apply by clicking on the link below. Please submit your updated CV along with a cover letter outlining your relevant experience and why you are the ideal candidate for this role at RAK Properties. We look forward to reviewing your application.
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