About Company
The National Trust is Europe’s largest conservation charity, caring for historic houses, gardens, ancient monuments, and miles of coastline and countryside across England, Wales, and Northern Ireland. Our mission is to look after places of historic interest or natural beauty for everyone, forever. We rely on the dedication of our staff and volunteers to bring our stories to life, protect our precious landscapes, and ensure these treasured spaces are accessible and enjoyed by millions each year. Join us in making a lasting difference.
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Job Description
Are you a creative and passionate storyteller with a knack for engaging audiences? The National Trust is seeking a dedicated Communications Officer to join our dynamic team in London. This is a unique opportunity to contribute to one of the UK’s most beloved charities, helping to shape our public narrative and inspire support for our vital conservation work. You’ll be instrumental in developing and delivering compelling communications strategies that connect people with our mission, from protecting ancient woodlands to preserving iconic historic homes.
In this role, you will work across various platforms, crafting messages that resonate with diverse audiences, including members, partners, and the general public. You will be responsible for producing high-quality content for digital channels, press releases, internal communications, and marketing materials. This position requires a proactive individual who can manage multiple projects, maintain strong relationships with internal stakeholders, and contribute fresh ideas to enhance our brand visibility and impact. If you thrive in a collaborative environment and are eager to use your communication skills to champion a cause you believe in, we encourage you to apply and become a part of our legacy of caring for places of natural beauty and historical significance for generations to come. Your work will directly support our efforts to ensure everyone, for ever, has access to and can enjoy the UK’s heritage.
Key Responsibilities
- Develop and implement integrated communication plans for key projects and campaigns, ensuring alignment with the National Trust’s strategic objectives.
- Produce engaging and accurate content for a variety of channels, including press releases, website articles, social media posts, newsletters, and internal communications.
- Manage media relations, responding to enquiries, proactively pitching stories, and building strong relationships with journalists and media contacts.
- Monitor media coverage and communication performance, providing regular reports and insights to inform future strategies.
- Collaborate closely with internal teams, including marketing, fundraising, and conservation, to ensure consistent messaging and maximise impact.
- Support the Head of Communications in crisis communications and issues management, preparing statements and ensuring swift and accurate responses.
- Organise and support PR events, photo calls, and media opportunities at National Trust properties or relevant locations.
- Contribute to the continuous improvement of communication processes and best practices within the organisation.
Required Skills
- Proven experience (minimum 2 years) in a communications, PR, or marketing role, preferably within the charity, heritage, or non-profit sector.
- Excellent written and verbal communication skills, with a strong ability to tailor messages for different audiences and platforms.
- Demonstrable experience in content creation for digital and traditional media.
- Proficiency in media relations, including writing press releases and pitching stories.
- Strong organisational skills and the ability to manage multiple projects simultaneously under tight deadlines.
- A keen eye for detail and accuracy.
- Proficiency with standard office software (e.g., Microsoft Office Suite).
Preferred Qualifications
- A degree in Communications, Public Relations, Journalism, English, or a related field.
- Experience with content management systems (CMS) and social media management tools.
- Understanding of the UK media landscape and current communication trends.
- Experience working with photographers and videographers to produce visual content.
Perks & Benefits
- Generous annual leave allowance, including bank holidays.
- Flexible working options to support work-life balance.
- Competitive pension scheme with employer contributions.
- Free entry to National Trust properties for you and your family.
- Access to a comprehensive training and development programme.
- Employee assistance programme for health and wellbeing support.
- Retail discounts and other employee perks.
How to Apply
If you are passionate about protecting our heritage and natural environment and possess the skills and experience outlined above, we encourage you to apply. Please click on the application link below to submit your CV and a compelling cover letter outlining your suitability for this role and your motivation for joining the National Trust. We look forward to reviewing your application.
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