About Company
Kaap Agri is a leading agricultural services group with a strong footprint across Southern Africa. We provide a comprehensive range of products and services, including agricultural inputs, trade, fuel, and mechanisation solutions, to the agricultural sector and general public. Committed to fostering sustainable agricultural practices and empowering our communities, we are driven by innovation, client-centricity, and a deep understanding of the unique needs of the farming community. Joining Kaap Agri means becoming part of a dynamic team dedicated to making a tangible impact on the future of agriculture. Our extensive network and diverse offerings ensure that we remain at the forefront of supporting the agricultural sector’s growth and efficiency, contributing to food security and economic development in the regions we serve.
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Job Description
We are seeking a proactive and results-driven Agricultural Sales Representative to join our team in Moorreesburg, Western Cape. This hybrid role requires a strong understanding of agricultural practices, excellent sales acumen, and the ability to build lasting relationships with farmers and agricultural businesses in the region. You will be responsible for promoting Kaap Agri’s extensive range of products and services, providing expert advice, and achieving sales targets by understanding client needs and offering tailored solutions. This is an exciting opportunity for an individual passionate about agriculture to contribute to the success of both our clients and our company. You will play a pivotal role in expanding our market presence, identifying new business opportunities, and ensuring client satisfaction through exceptional service and support. The ideal candidate will possess a blend of technical agricultural knowledge, strong interpersonal skills, and a commitment to delivering value to our diverse customer base. This position offers a chance to work closely with local farmers, understanding their challenges and successes, and directly impacting their operational efficiency and profitability. Your insights will help shape our product offerings and service delivery, ensuring we remain a trusted partner in the agricultural community.
Key Responsibilities
- Develop and maintain strong relationships with existing and potential clients within the agricultural sector in the Moorreesburg area.
- Proactively identify new business opportunities and expand Kaap Agri’s market share for agricultural inputs, equipment, and services.
- Present and promote Kaap Agri’s full range of products and services, tailoring solutions to meet specific client needs.
- Achieve and exceed sales targets and key performance indicators (KPIs).
- Provide expert advice and technical support to farmers on product application and best agricultural practices.
- Conduct regular farm visits and market research to stay informed on industry trends, competitor activities, and client requirements.
- Prepare accurate sales reports, forecasts, and maintain updated client records using CRM software.
- Collaborate with internal teams (e.g., agronomy, logistics, finance) to ensure seamless service delivery and customer satisfaction.
Required Skills
- Minimum of 2 years of proven sales experience in the agricultural industry.
- Strong understanding of agricultural products, practices, and farming cycles.
- Excellent communication, negotiation, and interpersonal skills.
- Demonstrated ability to build and maintain strong client relationships.
- Goal-oriented with a strong drive to achieve sales targets.
- Valid driver’s license and willingness to travel extensively within the assigned territory.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
Preferred Qualifications
- Tertiary qualification in Agriculture, Marketing, or a related field.
- Previous experience with CRM software.
- Fluency in Afrikaans and English (both written and spoken).
- Knowledge of the local agricultural landscape in the Swartland region.
Perks & Benefits
- Competitive salary package with performance-based incentives.
- Company vehicle and fuel allowance.
- Comprehensive medical aid and provident fund benefits.
- Opportunities for continuous professional development and training.
- Supportive team environment and a culture of growth.
- Employee discount on Kaap Agri products and services.
How to Apply
Interested candidates are encouraged to apply by clicking on the application link below. Please ensure your CV is up-to-date and highlights your relevant experience in agricultural sales. We look forward to reviewing your application and exploring how your skills can contribute to the Kaap Agri team.
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