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Territory Sales Representative – Electronics Distribution (Target Based)

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🏢 TD Africa (Technology Distributions Ltd.)📍 Yaba, Lagos💼 Full-Time💻 On-site🏭 Electronics Distribution, Information Technology💰 250,000 - 450,000 NGN per month (plus commissions)

About Company

TD Africa (Technology Distributions Ltd.) is Africa’s undisputed leading distributor of ICT and lifestyle products. With a robust network spanning the continent, we represent global brands and ensure seamless distribution of innovative technology solutions across various market segments. Our extensive portfolio includes computing, mobile, enterprise, and consumer electronics, making us a pivotal force in the digital transformation of Africa. At TD Africa, we are committed to empowering businesses and individuals through access to cutting-edge technology, driven by a team of passionate, innovative, and results-oriented professionals.

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Job Description

Are you a highly motivated and results-driven sales professional with a passion for technology? Do you thrive in a target-driven environment and possess an innate ability to build strong client relationships? TD Africa, Africa’s leading distributor of ICT and electronics, is seeking a dynamic Territory Sales Representative to expand our market reach and drive sales within the Yaba, Lagos territory.

In this pivotal role, you will be responsible for aggressively penetrating new markets and nurturing existing client relationships within your designated territory. You will be at the forefront of introducing our extensive range of electronics – including computing devices, mobile phones, accessories, consumer electronics, and enterprise solutions – to a diverse client base comprising retailers, resellers, and corporate clients. Your primary objective will be to consistently meet and exceed ambitious sales targets, contributing directly to the company’s growth and market leadership.

This position demands a proactive individual who can independently manage a sales pipeline from lead generation to deal closure. You will conduct market research to identify new business opportunities, prepare compelling sales presentations, negotiate contracts, and provide exceptional post-sales support to ensure customer satisfaction and repeat business. Success in this role is measured by your ability to drive significant sales volumes, expand our customer base, and maintain an expert understanding of our product portfolio and the competitive landscape. If you are an ambitious go-getter eager to make a tangible impact within a fast-paced and rewarding industry, we invite you to join our winning team and shape the future of electronics distribution in Nigeria.

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Key Responsibilities

  • Develop and execute strategic sales plans to achieve and exceed monthly, quarterly, and annual sales targets within the assigned territory.
  • Identify, prospect, and onboard new channel partners, retailers, and corporate clients to expand TD Africa's market share.
  • Maintain and grow relationships with existing customers, ensuring high levels of customer satisfaction and loyalty.
  • Conduct comprehensive product presentations and demonstrations to potential clients, effectively articulating value propositions.
  • Negotiate pricing, terms, and conditions of sales agreements to maximize profitability while securing deals.
  • Monitor market trends, competitor activities, and customer feedback to identify new business opportunities and refine sales strategies.
  • Prepare regular sales forecasts, reports, and performance analyses for management review.
  • Collaborate with internal teams (marketing, logistics, customer service) to ensure seamless order fulfillment and customer support.
  • Act as a brand ambassador for TD Africa, promoting our reputation for quality, reliability, and innovation.
  • Attend industry events, trade shows, and training sessions to stay updated on product knowledge and market dynamics.

Required Skills

  • Proven track record of success in target-driven sales, preferably in electronics, IT, or FMCG distribution.
  • Excellent communication, negotiation, and interpersonal skills.
  • Strong understanding of the sales cycle, from prospecting to closing.
  • Ability to work independently and manage a territory effectively.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
  • Valid driver’s license and ability to travel extensively within the assigned territory.
  • Resilience, persistence, and a strong work ethic.
  • Customer-focused mindset with a commitment to delivering exceptional service.

Preferred Qualifications

  • Bachelor's degree in Business Administration, Marketing, or a related field.
  • Prior experience selling IT hardware, consumer electronics, or mobile devices.
  • Familiarity with CRM software (e.g., Salesforce, Zoho CRM).
  • Demonstrated ability to develop and execute successful sales strategies.

Perks & Benefits

  • Competitive base salary with an attractive commission structure.
  • Comprehensive health insurance package.
  • Opportunities for professional development and career growth.
  • Dynamic and supportive work environment.
  • Company vehicle or car allowance (depending on role level and performance).
  • Performance-based incentives and bonuses.
  • Paid time off and holidays.

How to Apply

If you are ready to take on this exciting challenge and contribute to the success of Africa’s leading technology distributor, please click on the application link below. Ensure your CV highlights your sales achievements, particularly in a target-driven environment. We look forward to reviewing your application and exploring how your skills and ambition align with TD Africa’s vision.

Apply Now

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