About Company
House of Talent Rwanda is a leading talent management and digital marketing agency based in Kigali, Rwanda, with a strong commitment to fostering local talent and elevating brands across East Africa. We specialize in connecting influential voices with innovative brands to create authentic, impactful campaigns. Our dynamic team thrives on creativity, collaboration, and pushing the boundaries of digital engagement. We are passionate about telling compelling stories and building vibrant communities online, driving measurable results for our diverse client portfolio.
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Job Description
Are you a social media wizard with a knack for identifying and engaging with top-tier influencers? House of Talent Rwanda is seeking a highly motivated and creative Social Media Coordinator specializing in Influencer Marketing to join our fully remote team. Based in Ruhango, Southern Province, but operating across Rwanda, you will play a pivotal role in developing, executing, and optimizing influencer marketing strategies that drive brand awareness, engagement, and conversion for our diverse portfolio of clients. This isn’t just about posting; it’s about crafting compelling narratives, building genuine relationships, and leveraging the power of influence to create measurable impact. You’ll be instrumental in scouting, vetting, and managing relationships with influencers, ensuring campaign objectives are met, and content aligns with brand guidelines and regulatory compliance. If you are passionate about the evolving landscape of social media, have a keen eye for detail, possess excellent communication skills, and thrive in a fast-paced environment, we encourage you to apply. This role offers a unique opportunity to contribute to exciting national and regional campaigns from anywhere within Ruhango, enjoying the flexibility of a remote work model while being an integral part of a forward-thinking agency dedicated to innovation and excellence.
Key Responsibilities
- Identify, vet, and onboard suitable influencers across various social media platforms (Instagram, TikTok, YouTube, X, Facebook) that align with client brand values and campaign objectives.
- Develop and execute comprehensive influencer marketing campaigns from initial concept and brief development to post-campaign analysis and reporting.
- Manage communication and foster strong relationships with influencers, ensuring timely content delivery, adherence to campaign briefs, and brand safety guidelines.
- Negotiate terms, deliverables, and compensation with influencers, optimizing for budget efficiency and maximizing campaign impact and ROI.
- Monitor influencer content performance in real-time, track key metrics, and provide regular, data-driven reports on campaign effectiveness and areas for optimization.
- Collaborate closely with internal marketing and creative teams to ensure influencer content seamlessly integrates with broader marketing initiatives and brand messaging.
- Stay up-to-date with the latest social media trends, influencer marketing best practices, platform changes, and emerging talent in the Rwandan and East African digital space.
- Assist in content creation, scheduling, and community management for organic social media channels as needed to support overall brand presence.
Required Skills
- Proven experience (2+ years) in social media management, digital marketing, or influencer marketing.
- Deep understanding of major social media platforms and their respective influencer ecosystems and analytics.
- Excellent written and verbal communication skills in English (proficiency in Kinyarwanda is a significant advantage).
- Strong analytical skills with the ability to interpret data, generate actionable insights, and measure campaign performance.
- Proficiency in social media analytics tools, content scheduling platforms, and project management software.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a fully remote environment.
- Demonstrated creativity, strategic mindset for campaign development, and problem-solving abilities.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
- Previous experience working in a digital marketing or advertising agency, managing multiple client accounts.
- Familiarity with influencer outreach tools, CRM systems, and campaign management software.
- A compelling portfolio showcasing successful social media or influencer campaigns and their results.
Perks & Benefits
- Flexible remote work environment, offering the freedom to work from anywhere within Ruhango, Southern Province.
- Opportunities for continuous professional development, training, and learning in a fast-paced, evolving industry.
- A vibrant, supportive, and highly collaborative team culture that values innovation and individual contributions.
- Exposure to diverse clients and exciting national and regional campaigns, broadening your professional experience.
- Competitive salary and performance-based incentives that reward dedication and achievement.
- Access to the latest industry tools and technologies to empower your work and creativity.
How to Apply
Interested candidates are invited to submit their comprehensive application by clicking the link below. Please ensure your resume is up-to-date and include any relevant portfolio links or case studies that demonstrate your experience in social media and influencer marketing. We look forward to reviewing your application and exploring how your unique talents can contribute to our growing and innovative team.
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